Tag Archives: video

Diagnosis Marketing: is your Viral Load Too High?

 @Adam_Ketterer’s Viral Marketing Screen Sneeze. When I read a post on the B2B Social Media Guide a few weeks ago saying that viral marketing was a force not to be sneezed at, I said I thought it was, actually. I did this largely so that I could link to this cute baby panda doing a [...]

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Stiles on Content: the Sound of Social

The question of audio vs. video content in the social media marketing sphere.

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Stiles on Content: The Video Necessity

Mike Stiles explores the importance for social marketers to include video in their marketing content.

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How to make sure the critics love your B2B video

If you’re going to be including video in your B2B social media strategy (and we think you should!) then you need to do it properly. The entire B2B community is now your biggest critic, they’re more likely to watch your video than read your website, so don’t screw it up! I’m always amazed by how [...]

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