The B2B Guide to Social Media

This morning I received an email from Vocus, the media database providers that help companies who don’t understand PR to spam journalists, offering me the unbelievable-once-in-a-lifetime-offer to download Social Media Done Right – the FREE Expert Guide. My eyes started to roll when I got to the bit about the guide being worth the very [...]

2008 called: it wants its book back. I felt the title The Social Media Management Handbook: Everything you need to know to get social media working in your business was misleading, and would like to propose another, maybe something like The Social Media Management Handbook for people working in large enterprises that target the US [...]