The B2B Guide to Social Media

By Jim Beckham (@jimbeckham)   As the newest member of the team, I had been given the responsibility, and some would say privilege, of choosing the B2B Blog of the Week. However, being relatively new to pretty much everything we do here at TopLine, my initial endeavours at finding a suitable candidate were not very [...]

By Niamh Kinsella (@minteressant), the latest contributor to The B2B Guide to Social Media and SAE newbie at what seems so far to be The Best Education and B2B PR Consultancy… Ever. As we at the aforementioned PR consultancy are undergoing extensive SEO training, I thought I would stick to that theme and see what [...]

How to make your business blog worth reading.

Matt Batterham gives a rough guide on how to B2B blog.

Blogging is an essential tool in any B2B marketing plan.

Keeping up to speed in the fast-paced world of recruitment can often be head-ache inducing.  So in an effort to identify recruitment industry thought leaders, we came up with a list of the top Twitter accounts to follow if you want to stay in the recruitment loop. @Monster_UK – The self-professed ‘biggest and best online [...]

Today’s B2B Blog of the Week goes to the COLOURLovers business blog. Produced by the team behind Twitter profile customisation programme, Themeleon, the blog focuses on colour trends, new products and inspirational ideas for business. The best part of this blog is that it promotes exactly what you would expect – colour.  It explains how simple [...]

Last week brought a stark reminder that even the B2B Guide to Social Media is not impervious to the antics of pesky hackers.  It wasn’t voicemails they were after this time – it was our beloved blog.  Infecting the blog with malware through a weakness in the theme, anyone trying to access the B2B Guide [...]

              While trawling the web for B2B social media masterpieces, I came across the blog of People Per Hour, the online freelance marketplace, and I was impressed. So it seemed natural to me to give the B2B Blog of the Week crown to the people at People Per Hour. [...]

This week’s B2B Blog of the Week crown goes to the folks over at Yola.com. Based in California, Yola gives small businesses, non-profits and everyday users the power to build professional websites with no technical skills required, and the company blog firmly supports these ambitions. We like the blog because it is: Useful – provides [...]