The B2B Guide to Social Media

The B2B Guide to Social Media’s comprehensive collection of statistics relating to apps

Jon Pollard explores the popularity and effectiveness of Apps in business.

Now that you know all about apps, I thought I would give you some examples of really good B2B apps to get you thinking on how your business could use apps as part of your social media strategy. Getty Images’ iPad app: this brings the company’s entire collection of 24 million images to design / [...]

An App (abbreviation of application), besides being the American Dialect Society’s Word of the Year 2010, is a piece of software that can run on one’s computer, one’s phone, the internet or another electronic device. How does one access an app? (as the Duke of Edinburgh would put it!) Via the web: as in web [...]