The B2B Guide to Social Media is on the lookout for great guest editors! Read this post to find out more.
Account executive @sophmackintosh takes a look at the new Dr Oetker PR stunt.
The first part of TopLine’s interview with Jesus
Heather Baker explains how a poorly planned post can damage your brand. Yesterday after work I logged in to my Facebook account only to be confronted by this monstrosity on my timeline. I don’t object to sponsored stories. In fact, the promoted posts function on Facebook can be an extremely valuable way for a [...]
Recently I was at a family gathering – me, my sister, my mother, my father, and my fifteen-year-old cousin. All of us have smartphones. We chatted and ate our lunch together, but eating and conversation was interspersed with checking Twitter, Facebook and emails. My father replied to a work question in between bites of trifle; my [...]
Dear reader, I’m going to start by promising this isn’t some sort of shady hoax. Basically, my boss has challenged everyone in my office to write a blog post. The author of the post that gets shared the most on social media wins £50. Simple enough, right? So in a bid to prove that a) [...]
10 top tips on how to make your blog content engaging and highly shareable, from @Adam_Ketterer.
Hannah Codrington (@HannahCod) offers advice on how to make the most out of your company Facebook page. Facebook is a pointless tool for B2B marketers and should be left for B2C businesses, right? Wrong. To date, there are over one billion Facebook users worldwide; that’s a pretty sizeable potential audience you’ve got yourself there. The [...]
I am not a smoker and I rarely drink. I don’t do drugs and I once gave up meat for seven years, ‘just because’. What I’m trying to say is that I do not have an addictive personality. I can take things or leave them.
So this is my big experiment. Can I give up social media, remain happy and continue to do my job and without missing it, even slightly, for 24 hours?