The B2B Guide to Social Media

Pay-per results model set to appeal to developers buzzdoes, an app marketing tool developer, has  unveiled its flagship viral app marketing product at AppsWorld Europe. Designed to help app developers get users’ attention, buzzdoes is a reward-based viral distribution add-on that encourages people to recommend apps to others, turning users into apps distributors. Assaf Kolirin, [...]

Attention: Marc Benioff Dear Marc When I came across this page on my internet I thought to myself, ‘I must inform Marc immediately.” Did you know that using nothing but this fabulous piece of software (accessed through a browser, not sitting on your computer next to your Word and Power Point) you can focus on [...]

Right! I’m rubbing my hands together in a ‘where shall we start’ sort of way, trying to narrow down the long list of HR thought leaders into a top 10. Here are just some of the people and companies you should follow on Twitter. They are right in the thick of all things HR – [...]

I’m hardly surprised by ComputerWorldUK’s report that businesses are not seeing the return on their social media investment. I regularly encounter CEOs who claim that their business has social media under control. Dig a little deeper and you find that what they mean is that they have a Twitter button on their website, push out [...]

As businesses, we’re all on LinkedIn to increase brand exposure, connect directly with our stakeholders and share company information. Company status updates will now allow us to engage with our followers on another level. In the same way that you can post status updates from your personal LinkedIn profile, you can now post promotions, industry [...]