The B2B Guide to Social Media

              While trawling the web for B2B social media masterpieces, I came across the blog of People Per Hour, the online freelance marketplace, and I was impressed. So it seemed natural to me to give the B2B Blog of the Week crown to the people at People Per Hour. [...]

If you’re a B2B blogger, you know that links are the currency of SEO. Building credible, authoritative and relevant links back to your blog is an excellent way in which to tell the search engines that your blog is valuable to their many customers (i.e. searchers) and needs to be ranked accordingly. But you also [...]

I’m always banging on about how important it is to make sure the content of your B2B blog posts is engaging, interesting and useful to your readers. But sometimes what you think is engaging, interesting and useful to your readers is nothing of the sort (in fact, if you write for many of the B2B [...]

According to Google’s keyword tool (which I’ll be blogging about tomorrow), over 12,000 people search for Twitter Analytics each month. As it’s such a popular topic, and as the B2B Guide is always here to help (while at the same time always keen to get some of that 12,000-visitor action), I thought I would offer [...]

This week’s B2B Blog of the Week crown goes to the folks over at Yola.com. Based in California, Yola gives small businesses, non-profits and everyday users the power to build professional websites with no technical skills required, and the company blog firmly supports these ambitions. We like the blog because it is: Useful – provides [...]

The B2B Guide to Social Media is proud to announce our nomination for Best Business Blog by the Some Comms Awards. We’re up against some stiff competition, so wish us luck for 19th October when the winners will be announced.

If you’re using Twitter for business (and even if you are using Twitter for anything else), and you don’t want to be branded a massive Twitter #fail, there are certain, seemingly-obvious faux pas that you really should try to avoid. I’ve listed my top 10 below: Referring to yourself as a ‘thought leader’ in your [...]

What is a Twitter directory? A Twitter directory is errr, a giant address book of all the finest and greatest on Twitter. It’s useful if you are looking to identify Twitter influencers or groups of people you should be following or interacting with. They are usually organised around a theme. And as the B2B Guide [...]